Here is a brief sample of some of the B2B content work I have been performing in the past year:
Business Process Outsourcing (BPO) white paper: Are you searching for the impossible candidate? Download link: are-you-searching-for-the-impossible-candidate_ebook_staff-management-smx_2016
Blog post prepared for presentation on “Patient Centric” packaging for clinical trial supply chains. Download link here: fcs-blogpost4-patient-centricity-bh-101216-v2-bh
BPO ebook on contingent labor and safety programs. Download link here: best-practices-for-a-comprehensive-safety-program
BPO white paper making the case for investing in HR when it comes to medical staffing. Download link here: whitepaper_clinicalmagnet_invest_final-072516
Thought leadership newsletter on the neuroscience of micro-learning. Download link here: insights210
After two years in-house, my writing partner Lorri and I have relaunched Mountain View Editorial Services. It has been active, actually, this whole time. I had a freelance safety blog assignment that lasted until the end of July 2015. I began a freelance assignment immediately after leaving the inhouse company, which has now become a client.
There are other clients in the pipeline. It is a very exciting time. I will be posting links and samples here, as soon as I figure out how.
Onward and upward!
In October 2013, I began a full-time job. I am VP/editorial director of SharedXpertise Media, LLC, a B2B publisher of three magazines and several e-publications, the management company for two associations, and event host for several conferences. As of October 2014, I celebrated one year at SharedXpertise. I can say, without a doubt, it was the fastest year of my life. Zipped by.
I freelanced full-time for almost exactly four years. In that time, I was blessed with several reliable clients, especially Business 21 Publishing, Rapid Learning Institute, Principal Investigators Association, and HR Learning Center. I also was honored to contribute to Renew Everyday during its launch, as well as produce a educational course for Distance Learning Systems, and produce sales conference videos for a B2B company. It was an exhilarating time, but not without its challenges.
The upsides: Meeting new clients, learning new business, and producing new products. Without a doubt. I worked on the launch of more than a dozen publications/periodicals during this time, and worked across the entire gamut of channels. It was truly an honor and I felt enormously blessed. The downsides: Chasing invoices.
Meanwhile, the full-time job is going very well … let’s hope for another breakout year in 2015!
Onward and upward!
In the past year, I have launched a flagship newsletter for the Rapid Learning Institute. It’s called Rapid Learning Insights.
It’s a newsletter that features useful insights for B2B trainers gleaned from the latest neuroscience, cognitive psychology and other education-based research.
A recent sample is attached here. Insights13
Just a quick update: It’s been a busy last 14 months. Launched three B2B newsletters — I currently write them and edit two more, ghostwrite blog posts, do weekly editorial consulting, and occasionally assist a web-based startup that’s going gangbusters.
I’ve been very grateful for these opportunities.
I have a new B2B client, this one a pair of entrepreneurs in the finance consulting industry. I’ll be handling a larger project as well as some Web-based copywriting.
My two largest clients just offered me one-year contracts.
I was named editor-in-chief (as a contractor) for Principal Investigator Advisor and PI eAlert.
I was also hired back, as a contractor, for a publication I launched five years ago, Occupational Health & Safety 21.
I will also be handling assorted editing assignments for those clients.
That doesn’t mean 2011 is booked up — I have a network of top-notch business writers and reporters I can call upon to assist, and I can make time for new clients, especially if you need someone who can turn tough technical material into highly readable copy.